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How To Implement Google’s Responsive Search Ads

With another Google Marketing Next event in the books, we'll now play catch up with the various new and announced features coming to Google Ads (yep new name too). By far, the feature I expect to be most widely implemented is the new Responsive Search Ads (RSAs). As a Premier Partner agency, we've had access to RSAs for a while [...]

By Ed Goss|August 2nd, 2018|Categories: Google Ads, PPC, Tips|Comments Off

AdWords Notes and Version History Ease Management

Let's face it, AdWords is complicated. To make matters worse, the platform lacks robust version control and project management tools. While you could always go back in your history log and review changes, scant details and an inability to map changes to performance made the tool lacklustre at best. But that may be changing with some recent updates from the [...]

By Ed Goss|July 3rd, 2018|Categories: Google Ads, PPC, SEM, Tips, Tools|Comments Off

How To Target In-Market Audiences In AdWords Search Campaigns

In-Market Audiences for Search was announced by Google last May. They've finally gotten around to releasing the new feature (currently in open beta), and it's a good one! Today I'm going to discuss a few different scenarios how and when to target In-Market audiences. What are In-Market Audiences? In-Market Audiences have been around in display for 5-years and work similar [...]

By Ed Goss|June 4th, 2018|Categories: Google Ads, Advertising, PPC, Tips|Comments Off

5 Little Known Brilliant Google Ads Hacks

There's a huge body of Google Ads knowledge circulating on the web if you know where to look. You can find training, guides, tips, advice and more. Today I'm going to give you a few little Google Ads hacks that you, most likely, haven't heard of. Note: This article was updated on July 30th, 2023 1. Add the CPI (Conversions [...]

By Ed Goss|May 8th, 2018|Categories: Google Ads|Comments Off

New Gmail Ads Remarketing Campaigns

Note: Gmail campaigns are no longer available. This functionality is now included in Discovery campaigns. A while back, Google removed our ability to target email domains with Gmail ads. This, effectively, put the kibosh on targeting your competitors' user base. Now Google is giving us a little something back. Google has rolled out new Gmail campaigns with website visitor remarketing [...]

By Ed Goss|April 2nd, 2018|Categories: Advertising, Google Ads, PPC, Tips|Comments Off

25 Best SEO Tools for DIYs

Maybe you manage SEO for your own business or you've been dabbling in providing SEO services. We've been doing SEO since 2002 and a lot has changed in 16 years. SEO strategy has shifted dramatically, and so have the tools available for managing SEO. In this article, I'm going to run down the state of the art SEO tools for [...]

By Ed Goss|March 6th, 2018|Categories: SEO, Tools|1 Comment

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We had a great experience with Ten Thousand Foot View in managing our Adwords campaigns. Our costs came down and our conversion rates went up as a result of all the hard work that was put in. Great job guys!

Russel Johansen, MyPaperCups

Ten Thousand Foot View worked with us to understand our market and what we looked for in a customer and set up an effective campaign that drives well-qualified traffic to our site. We appreciated the quick, clear communication as well as monthly updates, and look forward to future collaboration.

Chris Fisher, Translation Vine

Extremely professional, always willing to talk and give recommendations. We are very satisfied with performance.

Matthew Pait, Koncorp

I was doing my own PPC management and had inconsistent results. Four months later, I have 5 listings, and just closed 6 deals. My advice is trust the Ten Thousand Foot View team, they will steer you in the right direction. If you ever want to talk to me, feel free to reach out and I’ll share my experience..

Hani Faraj, Vancouver House Finders