Blog2023-05-17T08:50:10-05:00

Blog

What’s Up with Google Reps?

There's a lot of negative sentiment towards Google reps, which is on full display on the Reddit PPC and similar Subs. In this article I'll offer my opinion about Google reps and why they don't offer much value for many advertisers and agencies. I'll also touch on how you can get the most from the relationship with your rep, should [...]

By |January 20th, 2025|Categories: Google Ads|0 Comments

Optimize Google Shopping Using Product Categories

It can be hard to get an edge with shopping ads these days. Many advertisers try to get super specific breaking out product groups into many P-Max campaigns and then subdividing those into more granular asset/listing groups. Other advertises dump 25,000 products into a single P-Max campaign with one asset/listing group pointing to their home page. Yet others have given [...]

By |December 18th, 2024|Categories: Google Ads|Comments Off on Optimize Google Shopping Using Product Categories

Is Mike Rhodes’ P-Max Script Useful?

Mike Rhodes P-Max script unlocks many data points only available through the Google Ads API. In addition, it presents the data in an easy to analyze format. In theory, this should allow advertisers to better optimize their P-Max campaigns. But how useful is all this information really? In this article I'm going to dig into the various reports and discuss [...]

By |November 19th, 2024|Categories: Google Ads|2 Comments

What’s New With Merchant Center Next

Google has rolled out their new Merchant Center Next version to most advertisers. In fact, pretty much all of our clients can now optionally make the switch. Importantly, at the moment, they can also switch back if the change causes issue. One thing that advertisers have complained about is the lack of feed rules and supplemental feeds. These functions are [...]

By |October 24th, 2024|Categories: Google Ads|Comments Off on What’s New With Merchant Center Next

Use Qualifiers to Boost Google Ads Performance

One sure fire way to boost the performance of your Google Ads campaigns is to strategically use keyword and creative qualifiers. What are Qualifiers? Qualifiers are words or short phrases that make your service or product more specific. For example, if you don't service consumers then including the word "business" in keywords or "for businesses" in ad or asset copy [...]

By |September 19th, 2024|Categories: Google Ads|Comments Off on Use Qualifiers to Boost Google Ads Performance

Google Ads for Legal Services

In this continuing series for specific industries, I’m covering Google Ads for legal services. This includes lawyers and legal firms that offer a variety services for both businesses and consumers. As with the other niches I’m writing about, we work with quite a few legal services clients. DISCLOSURE: Some of the products mentioned in this post may contain affiliate links [...]

By |August 19th, 2024|Categories: Uncategorized|Comments Off on Google Ads for Legal Services

Articles By Category

Recent Posts

We had a great experience with Ten Thousand Foot View in managing our Adwords campaigns. Our costs came down and our conversion rates went up as a result of all the hard work that was put in. Great job guys!
Russel Johansen, MyPaperCups
Ten Thousand Foot View worked with us to understand our market and what we looked for in a customer and set up an effective campaign that drives well-qualified traffic to our site. We appreciated the quick, clear communication as well as monthly updates, and look forward to future collaboration.
Chris Fisher, Translation Vine
Extremely professional, always willing to talk and give recommendations. We are very satisfied with performance.
Matthew Pait, Koncorp
I was doing my own PPC management and had inconsistent results. Four months later, I have 5 listings, and just closed 6 deals. My advice is trust the Ten Thousand Foot View team, they will steer you in the right direction. If you ever want to talk to me, feel free to reach out and I’ll share my experience..
Hani Faraj, Vancouver House Finders

Shopping Campaigns

Sell your products with Google Ads, MS Ads, and Facebook Ads Shopping campaigns. We provide soup to nuts set-up and campaign management for online stores. Have Shopify, BigCommerce, Magento, WooCommerce or Magento? We've got you covered.

Learn More

Landing Pages

Drive more conversions without increasing your ad spend with turn-key landing pages. Landing pages are just $249/each + $99/month per account for hosting, split-testing, and maintenance.

Learn More

Go to Top