5 Tips For An Effective Small Budget AdWords Campaign

We are often asked by non-clients how to successfully build & manage their small budget AdWords campaign. Today I'm going to reveal 5 tips that will help you run a profitable small budget AdWords campaign. This is great for anybody that manages a campaign in-house or even just to understand how it should be done by your ad agency or AdWords consultant. Tip #1 - Stick With Text Search - Optimize for Conversions Google Text Search ads are, by far, [...]

By Ed Goss|2019-01-21T15:15:37-05:00August 4th, 2015|Categories: Advertising, Google Ads, PPC, SEM, Tips|Comments Off

Why Your Ads Aren’t Showing Up On Google

Originally posted on May 19th, 2015 updated July 8th, 2019 By far, the most common question we are asked by clients and prospects alike is "why can't I see my ad in Google?" We understand it can be disconcerting to search for your own brand or most important keyword and not see your ad. Don't panic, just because you don't see your ad doesn't necessarily mean there is anything wrong with your campaign. There are a great number of reasons why your ad may [...]

By Ed Goss|2019-07-22T10:57:03-05:00May 19th, 2015|Categories: Advertising, Google Ads, SEM, Tips|Comments Off

When You Should Advertise Your Brand With AdWords

Whether or not you should advertise your own brand with AdWords is one of the most hotly contested topics in search marketing. First let's be clear that the brands we are talking about are those brands that are unique to your company. They might include product names, product lines, company name and domain. They don't include brands from others that you offer nor does it include common industrial names. Many SEO folks suggest that it is relatively easy to rank #1 in SERPs [...]

By Ed Goss|2019-01-22T00:02:30-05:00February 4th, 2015|Categories: Advertising, Google Ads, SEM|Comments Off

Ten Thousand Foot View Chooses SEMrush

To further bolster our best-in-class tool-set for Search Marketing we have chosen SEMrush as our primary software for competitive keyword/creative research and analysis. We chose SEMrush from among dozens of similar tools but it became the obvious choice almost right out of the gate.DISCLOSURE: Some of the products mentioned in this post may contain affiliate links that at no additional cost to you, we may earn a small commission. Importantly, we only promote products that we use ourselves. First, [...]

By Ed Goss|2021-09-13T07:31:27-05:00November 18th, 2014|Categories: Analytics, Google Ads, Market Research, PPC, SEM, SEO, Ten Thousand Foot View, Tools|Comments Off

AdWords Callouts Ad Extensions & How They Differ From Sitelinks

Always innovating, Google recently announced and then started rolling out new "Callouts" Ad Extensions for Google AdWords. The new Callouts ad extensions allow advertisers to add another line of text to their text ads to promote unique offers and benefits such as free shipping, 24/7 support, special promotions and more. How Callouts Work Callouts are simply short blurbs of text that feature benefits or offers to your prospective audience. Callouts can be up to 25 characters long, however it is recommended to keep them [...]

By Ed Goss|2019-01-22T00:06:40-05:00October 3rd, 2014|Categories: Advertising, Google Ads, PPC, SEM, Tips|Comments Off

We had a great experience with Ten Thousand Foot View in managing our Adwords campaigns. Our costs came down and our conversion rates went up as a result of all the hard work that was put in. Great job guys!

Russel Johansen, MyPaperCups

Ten Thousand Foot View worked with us to understand our market and what we looked for in a customer and set up an effective campaign that drives well-qualified traffic to our site. We appreciated the quick, clear communication as well as monthly updates, and look forward to future collaboration.

Chris Fisher, Translation Vine

Extremely professional, always willing to talk and give recommendations. We are very satisfied with performance.

Matthew Pait, Koncorp

I was doing my own PPC management and had inconsistent results. Four months later, I have 5 listings, and just closed 6 deals. My advice is trust the Ten Thousand Foot View team, they will steer you in the right direction. If you ever want to talk to me, feel free to reach out and I’ll share my experience..

Hani Faraj, Vancouver House Finders

5 Tips For An Effective Small Budget AdWords Campaign

Why Your Ads Aren’t Showing Up On Google

When You Should Advertise Your Brand With AdWords

Ten Thousand Foot View Chooses SEMrush

AdWords Callouts Ad Extensions & How They Differ From Sitelinks

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