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How To Perform AdWords Competitive Analysis

We all want to know what our competitors are up to on AdWords, right? There are 3rd party tools and Google's own auction insights report to assist you with AdWords competitive analysis. Today I'm going to show you several ways you can use these tools to gain a competitive advantage. In these examples, I'll use SEMRush, but you can accomplish the same thing with SpyFu, iSpionage and others. DISCLOSURE: Some of the products mentioned in this post may contain affiliate [...]

By |2021-09-15T09:13:06-05:00November 6th, 2017|Categories: Advertising, Google Ads, Market Research, Tips, Tools|Comments Off on How To Perform AdWords Competitive Analysis

Ten Thousand Foot View Chooses SEMrush

To further bolster our best-in-class tool-set for Search Marketing we have chosen SEMrush as our primary software for competitive keyword/creative research and analysis. We chose SEMrush from among dozens of similar tools but it became the obvious choice almost right out of the gate.DISCLOSURE: Some of the products mentioned in this post may contain affiliate links that at no additional cost to you, we may earn a small commission. Importantly, we only promote products that we use ourselves. First, [...]

By |2021-09-13T07:31:27-05:00November 18th, 2014|Categories: Analytics, Google Ads, Market Research, PPC, SEM, SEO, Ten Thousand Foot View, Tools|Comments Off on Ten Thousand Foot View Chooses SEMrush

Our Favourite Online Survey Tools

A recurring theme we see among small businesses is a general lack of performing market research. We've seen many an entrepreneur spend millions on product development and splashy ad campaigns without ever asking the question, who is my customer and what do they need? Whether you do primary market research (surveys) or secondary market research (buying reports, surfing the web for free data, etc.) you need to know who your customer is and what they need. Today I'm going to focus [...]

By |2019-01-22T00:45:31-05:00January 15th, 2013|Categories: Market Research, Tips, Tools|Comments Off on Our Favourite Online Survey Tools

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