How To Perform AdWords Competitive Analysis

We all want to know what our competitors are up to on AdWords, right? There are 3rd party tools and Google's own auction insights report to assist you with AdWords competitive analysis. Today I'm going to show you several ways you can use these tools to gain a competitive advantage. In these examples, I'll use SEMRush, but you can accomplish the same thing with SpyFu, iSpionage and others. Competitor Identification If you're relatively new to the niche you may not [...]

By |2018-12-06T22:32:32-05:00November 6th, 2017|Categories: Advertising, Google Ads, Market Research, Tips, Tools|0 Comments

Ten Thousand Foot View Chooses SEMrush

To further bolster our best-in-class tool-set for Search Marketing we have chosen SEMrush as our primary software for competitive keyword/creative research and analysis. We chose SEMrush from among dozens of similar tools but it became the obvious choice almost right out of the gate. First, SEMrush is the only such software that provides international data segmented by country. This includes the US, Canada, UK, Australia and New Zealand; all markets Ten Thousand Foot View services. Second, SEMrush offers the most up [...]

By |2019-01-22T00:04:06-05:00November 18th, 2014|Categories: Analytics, Google Ads, Market Research, PPC, SEM, SEO, Ten Thousand Foot View, Tools|0 Comments

Our Favourite Online Survey Tools

A recurring theme we see among small businesses is a general lack of performing market research. We've seen many an entrepreneur spend millions on product development and splashy ad campaigns without ever asking the question, who is my customer and what do they need? Whether you do primary market research (surveys) or secondary market research (buying reports, surfing the web for free data, etc.) you need to know who your customer is and what they need. Today I'm going to focus [...]

By |2019-01-22T00:45:31-05:00January 15th, 2013|Categories: Market Research, Tips, Tools|0 Comments

Shopping Campaigns

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