Blog
Remarketing, What, Why and How
Remarketing, also referred to as Retargeting isn't a recent innovation but has evolved substantially in recent years. Today I'll discuss what it is, why you should do it and how you can implement it. What Remarketing, simply put, is any form of display advertising that is targeted to previous visitors of your website or other web properties. The premise is [...]
Ten Thousand Foot View Chooses Swydo Reporting System
Ten Thousand Foot View has chosen Swydo.com as our AdWords, Bing Ads, Facebook Ads, and SEO reporting system. Over several months we evaluated options and included our clients in the final selection process. Response from clients indicated a strong preference for Swydo over standard Adwords/Bing Ads reports. Here's a Full Sample Report in PDF format. DISCLOSURE: Some of the products [...]
Bing Places Now Available In Canada
Bing Local is now Bing Places and is available in Canada and most countries. Bing Places like Google Places is a citation directory for businesses. Registering your business yields several benefits: Enhanced Bing Listing When you register your business with Bing Places you can add content that describes your business, photos, videos and address/phone number that will show up in [...]
Twitter Advertising Now Available in Canada
Twitter has just launched their popular "Twitter Ads" advertising platform for Canadian businesses. As a brand new way to advertise in Canada with a huge reach (over 1/3rd of Canadians have a Twitter account) it is a great time to jump onboard before your competitors do! In Canada the platform currently affords three kinds of advertising campaigns that can help [...]
Check Out Our New Marketing Resources Section
We've just updated our website with a new Marketing Resources section. Why you ask? While we love taking your calls we felt it may be easier if our clients could go to our website to get the answers to their most common questions. So then why not a FAQ, you ask? We don't like Jeopardy... but seriously we just think the [...]
Social Media Run Down (Which Services To Use For Your Business)
There are so many content sharing services available now it can be very confusing and hard to keep up. First and most importantly, you DO NOT need to have a company page on every social media site. In fact, doing so will likely end up being inefficient, time-consuming and unproductive. It will be far better to focus your efforts on [...]