Why Ad Agencies Don’t Want Your Business

If you're like most small companies, you assume that all prospective ad agencies are clamoring for your business. In most cases, you'd be right, but for a number of reasons, you may also be dead wrong. Today I'm going to explain some reasons why you may be finding it difficult to attract and keep good agencies/consultants. The list of "red flags" come from our own experience as well as feedback from other consultants/agencies on the Reddit PPC channel. If any [...]

By |2019-01-21T10:41:14-05:00April 18th, 2017|Categories: Tips, Advertising, PPC, SEM, Services|2 Comments

Call Tracking, What, Why and How

Call Tracking has been around for a couple of years and is offered by Google in the US. If you're not in the US or would like a more robust solution there are some great options available. Today I'll discuss what it is, why you'd do it and how you can implement it. Disclaimer: We provide CallRail as a turnkey solution for our clients What Call Tracking is essentially conversion tracking for inbound phone calls. In the same way, we [...]

By |2019-01-22T00:21:38-05:00April 10th, 2014|Categories: Advertising, Analytics, Services, Tips, Tools|0 Comments

Ten Thousand Foot View Chooses Swydo Reporting System

Ten Thousand Foot View has chosen Swydo.com as our AdWords, Bing Ads, Facebook Ads, and SEO reporting system. Over several months we evaluated options and included our clients in the final selection process. Response from clients indicated a strong preference for Swydo over standard Adwords/Bing Ads reports. Here's a Full Sample Report in PDF format. Swydo offers many enhanced features and benefits: 1. Consolidated reports Swydo reports integrate an executive summary, top-level KPIs and detailed tables/charts from ad platforms and Google [...]

By |2019-01-22T00:31:55-05:00January 9th, 2014|Categories: Analytics, Services, Ten Thousand Foot View, Tools|2 Comments

Shopping Campaigns

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