FAQs Archive - Ten Thousand Foot View

How do you calculate the 66% increase in conversions?

We compare the month prior to starting with a client to 3-months later. We then calculate the weighted average, adjusted for ad spend, and round to the nearest whole number. Our first round of calculations was performed in February of 2018 with a result of 59%. We updated our calculations in August 2021 and arrived at the current result of 66%. Note: we exclude (don't count) client accounts that go through significant conversion tracking changes as part of our onboarding [...]

By Ed Goss|2021-09-21T07:29:37-05:00September 21st, 2021|Categories: Misc|0 Comments

What are the benefits of working with a Facebook Business Partner?

Facebook Business Partners have access to specialized training directly from Facebook. Furthermore, we can access support instantly via Facebook Messenger or by Phone 24/7. This ensures that problems such as disapproved ads can be resolved quickly and you avoid extended periods of campaign or account downtime.

By Ed Goss|2021-07-27T10:34:38-05:00July 27th, 2021|0 Comments

What are the benefits of working with a Google Premier Partner?

Google Premier Partners make up just 3% of all Google Partners. These agencies have demonstrated an outstanding mastery of Google Ads and consistent-continuous growth for their portfolio of clients. Working with a Premier Partner ensures that you are working with top experts in the field. In addition, Premier Partners have dedicated Google reps to assist with strategic account management, access to special training programs, and early access to closed-beta features. All Google Partners are required to maintain accounts above a [...]

By Ed Goss|2020-12-15T08:06:07-05:00December 15th, 2020|0 Comments

Are there ad spend minimums for your PPC services?

Yes, our clients must spend an average of at least $2.5K/month in direct ad costs. This ensures that: (a) we have enough clicks and/or conversions each month to properly optimize your campaigns, and (b) that our fees don't represent an unreasonably high overhead relative to direct ad costs If this amount of budget is a stretch for your company, we're simply not the right fit.

By Ed Goss|2019-06-30T11:07:23-05:00June 30th, 2019|Categories: Pricing|0 Comments

What automated Google Ads scripts do you use?

We've implemented 4 custom Google Ads scripts that we use universally: Daily Metrics - This script outputs comparative client account KPIs by day, week, and month into an easily digestible spreadsheet report we check each day. This allows us to quickly monitor for any variance from the nominal performance. It's very helpful in catching problems like overspending, drops in conversion rate, credit card payment issues, and so forth. Link Checker - This script checks that all client ad and site [...]

By Ed Goss|2019-12-28T11:25:55-05:00June 2nd, 2017|Categories: Technical|Comments Off

We had a great experience with Ten Thousand Foot View in managing our Adwords campaigns. Our costs came down and our conversion rates went up as a result of all the hard work that was put in. Great job guys!

Russel Johansen, MyPaperCups

Ten Thousand Foot View worked with us to understand our market and what we looked for in a customer and set up an effective campaign that drives well-qualified traffic to our site. We appreciated the quick, clear communication as well as monthly updates, and look forward to future collaboration.

Chris Fisher, Translation Vine

Extremely professional, always willing to talk and give recommendations. We are very satisfied with performance.

Matthew Pait, Koncorp

I was doing my own PPC management and had inconsistent results. Four months later, I have 5 listings, and just closed 6 deals. My advice is trust the Ten Thousand Foot View team, they will steer you in the right direction. If you ever want to talk to me, feel free to reach out and I'll share my experience..

Hani Faraj, Vancouver House Finders